Intro to Product Management Course
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“How would you like to get in touch?”
“I’m here to help you learn more about product management”
Alana, Senior Career Advisor
Want to know if product management is right for you?
Thanks!
Curious about this course?
Contact us to find out if it’s right for you

“How would you like to get in touch?”
“I’m here to help you learn more about product management”
Alana, Senior Career Advisor
Intro to Product Management details
In this course, you will
Discover the entire product management process, from concept to delivery
Explore the day-to-day work of a product manager, including collaborating with other roles on the job, and present your ideas to stakeholders
Apply core product management skills, such as conducting research effectively, and creating and maintaining a product roadmap
Work 1:1 with an expert mentor and tutor, who will give you personalized feedback and insights into life as a product manager
Join an active community of over 5000 graduates and 700 instructors, and get access to exclusive product management events and webinars
Fully online
Study for 15–-20 hours per week for one month
Personalized mentorship
Our course mentors are rated 4.91/5
Outcome oriented
Gain practical product management skills and deliver your first product
Why learn product management?
The field of product management is huge—and only getting bigger
As the market grows and businesses face a significant skills shortage, product managers are in high demand, enjoying a rich variety of opportunities and competitive compensation.
Help companies understand the true value of their product
Product management helps companies understand their product and customers better, ensuring their product meets customer needs. This in turn allows companies to scale their business further and generate more revenue.
Boost your career with product management skills
Mastery of product management skills will keep you one step ahead of industry trends, no matter what sector you work in.
Why choose a CareerFoundry intro course?
Work with your very own course tutor and mentor
You'll enjoy a truly collaborative online learning experience, with tailored feedback from real experts in the field. Shared daily both written and over video, professional feedback will help bring you from a beginner to someone knowledgeable in product management.
Get the perfect balance of theory and practice
From day one, you'll put newfound knowledge of product management into practice as you work toward building and improving your first product.
Curious about product management? Take your first step toward becoming a product manager
After the Intro course, there's a good chance you'll fall in love with product management. If you do, stick around for our full career change Product Management Program, backed by a job guarantee. Find out more here.
The objectives are clear, the content is well written and informative, the tasks helped me master the concepts, and the mentors provided invaluable feedback. Enrolling at CareerFoundry was the best career decision I've made in a long time.
Meet your new team
Our dual mentorship model pairs you with not one, but two industry experts—your mentor and your course tutor. They're at the top of their game in product management and work in tandem to inspire you to exceed your expectations. Along the way, they’ll provide individualized feedback and guidance while you work toward managing your first product management project. Along the way, they’ll provide individualized feedback and guidance while you work toward managing your first product management project.

Your mentor
Your mentor will be there to give thorough, actionable feedback on your portfolio project.

Your tutor
Your tutor is there to give you timely feedback on all your submissions.
Our mentors and tutors haven’t just made a name for themselves at top companies in the industry—they've helped shape it.



A project-based curriculum that gets you thinking like a product manager.
Learn the essential principles, key skills, and mindset that makes product management so valuable.
Created by experienced instructional designers, authored by industry experts, and kept up-to-date by course editors, our curriculum will serve as the foundation of your learning experience.
The Role of the Product Manager
Learn about the origins and relevance of product management, and the main responsibilities and skills of a product manager. Conduct qualitative research and propose ways of improving a product.
Introduction to the Product Requirements Document
Define the key elements that go into a PRD, explain the difference between OKRs and KPIs, and compile the first four PRD elements as parts of your final deliverable.
Agile: Introduction to Scrum and Kanban
Differentiate between different agile techniques, explain the different types of scrum meetings, and apply agile methodologies to structuring a project.
User and Market Research
Learn common research methods, explain the steps involved in qualitative and quantitative research, and create survey and interview questions to conduct user research.
Backlog Prioritization
Define prioritization frameworks to decide which one works best for your needs, and apply a prioritization method to your own list of feature requests.
Design, Prototypes, and MVPs
Differentiate between low- and high-fidelity design, different types of MVP, and develop a wireframe using a wireframing tool.
Team Alignment
Learn how to manage stakeholders from different teams, build trust among teams of stakeholders, and present your product improvement ideas to the Chief Product Officer at your company.
Your first step to becoming a product manager

If you fall (even more deeply) in love with product management during the course, you can easily move onto our career-changing Product Management Program.
Portfolio Projects
Get inspired and explore some of the work students have completed in recent months.
Price
Intro to Product Management
- Learn through our comprehensive, project-based curriculum
- Receive regular, personalized feedback from your course tutor
- Deliver your first product, which will form the basis of your professional portfolio
- Get an in-depth review of your final project from your mentor on a video call
- Gain exclusive access to our global community—plus events and webinars
- Take your first step towards a career in product management
FAQ
What’s required*:
- Motivation to transform your career
- Interest in product management
- Written and spoken English proficiency at a B2 level or higher
- A computer (macOS, Windows, or Linux) with a webcam, microphone, and an internet connection
You’ll qualify for free access to the Figma Education team, which includes the same features and benefits as Figma’s Professional plan.
All the other tools you’ll need in this course are free to use.
Find out more here:
- How it works: From the curriculum to your support team, and beyond—here are the details.
- Meet our mentors: Get to know who the CareerFoundry mentors are and how the dual-mentorship model works.
- Graduate outcomes: Here’s some of the work our graduates did in the full program—and where they’re at today.

That said, if you fall in love with product management during the intro course and you want to pursue a career in the field, the full Product Management Program is the natural next step. It includes expert mentorship, full and hands-on immersion in the field, portfolio reviews, individualized career coaching, and a job guarantee. Everything you need to land the digital marketing job of your dreams!
If you decide to enroll in the career change program, you’ll receive a partial tuition credit towards the cost of the full program.
How would you like us to contact you?
Book a time to speak with a program advisor
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